A redesigned website gets to the essence of what makes Hatt & Associates special: expertise and passion. We told their story through compelling content and striking visuals, establishing bona fides and immediately getting to the aircraft inventory prospects are seeking. Clean micro interactions allow potential buyers to easily swipe through planes, without having to go through multiple pages.
We introduced compelling calls to action and the ability to chat with team members. Timely thought leadership provides market insights into the aviation marketplace and provide SEO-rich ways to reach the right audience. The site maximizes lead generation without sacrificing user experience.
Hatt’s leadership bios highlight the personality of its team, with striking facts at a glance to show why they’re experts in the business. Brad’s managed a $2 billion sales division; Jayson soloed as a teenager, while partner Tyler Bowron took his first flight at 7 in an open cockpit biplane. It’s not what you get from a corporate group. These guys live and breathe aviation – and their clients know it.