Take 5 With Chaney

What would a marketing agency be without the creative juices flowing from the minds of brilliant designers? We are incredibly lucky to have Senior Digital Art Director Chaney Kimball on our team at Greteman Group. Here is a little background behind the man responsible for so many of the incredible designs that have come from our agency:

What initially drew you to a career in digital art and design?

Funny thing, I wanted to be a sports physical therapist, but being awful at Algebra and Chemistry forced me out of that major. I always loved album covers, magazines, sports logos and uniforms. My cousin was a graphic designer and after talking to him, I decided on graphic design.

Who has inspired you along your professional journey?

My cousin Chris Deschaine, who started his own design business in Chicago, was a major influence. He taught me about the real-world part of graphic design, things you don’t learn in school. In my early twenties, I was his web guy. I’d fly to Chicago, have meetings with clients, work on projects and explore the city. I was very lucky to have that experience.

Another is one of my all-time favorite designers, former business partner and best man at my wedding, Chris Parks. I think confidence is often overlooked, but has tremendous power. He was always there, inflating my ego and giving me the confidence to do things I never thought I could.

Last but not least, Sonia. Having a creative powerhouse at the top of a company is such a blessing. She gives designers the opportunity to present ideas and concepts that would never see the light of day in other agencies. She really listens and wants to know the thinking behind your designs. Sonia also has one of the best eyes for design I’ve ever been around.

What is your favorite thing about your role at Greteman Group, so far?

Creative freedom and the variety of work makes it interesting and very rewarding. I also enjoy sharing my knowledge with young professionals and listening to them. It helps me keep a pulse on today’s designs and platforms. And of course, I appreciate working with people who work hard.

What has been the most surprising thing that you’ve learned in your career?

Probably the same for a lot of people my age – how fast things change, but also stay the same. We’re still using GIFs, who would have guessed that?!

For those considering a career in digital art and design, what piece of wisdom would you like to share?

Do what you love, take risks when you can. Work with people you like and respect. Try to push the envelope and inject your personality into concepts and designs. Have fun and don’t take yourself too seriously.