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Three highly divergent firms recently turned to Greteman Group for marketing support. The uniting factor: all were looking for the highest levels of creativity and strategic thinking. New clients include IdeaTek, Vibe-It and Riordan Clinic.

IdeaTek

This pioneering company seamlessly unites both urban and rural communities with high-speed telecommunications solutions. Based in Buhler, Kans., IdeaTek offers small-town responsiveness with big-time thinking. It delivers imaginative, customized solutions for the Internet, phone or TV. Its statewide fiber networks are built for the future. Greteman Group’s scope of work includes a new brand (messaging, logo, look and feel) and website.

Vibe-It

By leveraging the power of mobile, social and cloud technology, Vibe-It enables smart, real-time feedback and promotion. Consumers share overall customer experience with businesses by downloading the app. Companies measure guest sentiment, analyze reports, respond personally and confidently to consumer remarks, and promote to their customers via mobile on a location-by-location basis. Greteman Group’s rebranding includes a new tagline, messaging and look. The re-imagined brand will be applied to a video, collateral and website.

Riordan Clinic

This Wichita-based, internationally recognized center provides a full range of diagnostic and treatment services for patients from all over the world. Its doctors and staff approach health from the ground up, working closely with people to restore, maintain or improve their health. It focuses on nutrition, vitamin-therapy and proven medical-research to help patients feel their best. Greteman Group is creating a foundational brand for Riordan Clinic, evoking the institution’s refreshing approach to wellness. This branding will be used on the clinic’s vitamin-supplement line, banners, digital marketing and print materials.

“Our team’s deep in our discovery process now, exploring directions and creative opportunities,” says Sonia Greteman, agency president and creative director. “We’re loving every minute. I think our clients are, too, as they’re right in there with us. Our expertise and their knowledge make a powerful combination. Stay tuned for the campaign roll outs.”